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A lot of attention is paid to writing ecommerce sites where physical goods are being sold. However, there is also a huge opportunity for service businesses (whether it's a writing business or a landscape gardening business).
Correctly written, a service industry site can generate a huge amount of qualified prospects and clients (wherever you are and whatever the service business you are in). You can learn the craft and secrets of writing an effective service business web site with a FREE download of a freelance writing course called “Service Sellers Masters Course”, by Ken Evoy. It's effective and…IT”S FREE.